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Calm in the Storm - Lessons from crisis, claims & change in the insurance industry

  • Writer: Robin Storm
    Robin Storm
  • May 22
  • 1 min read

Every insurer hits turbulence.


A natural disaster. A merger. A boardroom shakeup. Or just the slow chaos of trying to deliver transformation under pressure.


And in those moments, when claims are coming in, the CEO wants numbers and the frontline needs direction, what teams remember most isn’t the spreadsheet.


It’s who kept their head.


Calm isn’t passive. It’s professional

Over 30 years in insurance, I’ve worked through:

  • Cyclones, floods and earthquakes that overwhelmed claims ops


  • Post-merger integrations where cultures clashed and momentum stalled


  • Portfolio shocks that needed rapid triage - not panic


  • Teams paralysed by unclear guidance, waiting for someone to say: “Here’s what we do next.”


In every case, being the calm voice in the room didn’t mean having all the answers.


It meant:

  • Asking the right questions


  • Distilling the noise into a next step


  • Creating space for people to act with clarity and without fear


  • Being able to say: “Here’s the risk. Here’s the plan. Let’s go.”


Calm is contagious

Leadership doesn’t always come from title.


Sometimes it’s just the person who can help others move forward with confidence, even when the path isn’t fully clear.


That’s the kind of support insurers need in moments of change, crisis and complexity.


And it’s exactly what I built Storm Strategy to provide.


If your team is navigating uncertainty and you need a calm, experienced perspective - let’s talk.

 
 

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